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Writer's picturePradeep Rajadas

Social Media Marketing And Advertising Insights For A Construction Company | Case Study

Social Media Marketing And Advertising Insights For A Construction Company | Case Study

Working with Deck Builders was an exciting and challenging project for our team. Our main objective was to develop a comprehensive social media marketing and advertising campaign that would improve their online presence, attract more followers, and ultimately increase their revenue.

To begin, we conducted extensive research on the deck construction industry and Deck Builders' target audience. This allowed us to develop a tailored social media strategy that focused on creating engaging content and building a strong brand identity.

We started by revamping their social media profiles and creating visually appealing graphics that showcased their work and services. We shared these graphics on various social media platforms, including Facebook and Instagram, to increase brand awareness and attract new followers.

In addition, we launched a paid advertising campaign that targeted people searching for deck construction services. We utilized Google Ads to display Deck Builders' ads to people searching for keywords related to deck construction in specific geographical locations. This led to increased website traffic, customer inquiries, and ultimately, conversions.

The results of our campaign were outstanding. Deck Builders' social media following increased significantly, and their engagement rates improved. We also saw a noticeable increase in website traffic, customer inquiries, and bookings.

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