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Writer's picturePradeep Rajadas

Influencer Marketing Strategy for a Wedding Wishlisting Company

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Influencer Marketing Strategy For A Wedding Wish listing Company

Influencer Marketing for a Wedding Wishlisting Company
  1. The plan of action for the wedding registry and website brand is based on using Influencer marketing to build organic word of mouth about the site.

  2. We ’d select 20 influencers with a maximum following of 50,000 on Instagram (in order to achieve higher engagement).

  3. We ’d create a gift hamper; and handle the logistics of having it sent out to the influencers.

  4. We ’d have them do an unboxing video and ask them to co-relate some of the products in the hamper to the features on our website.

  5. We ’d take care of negotiating with influencers from their provided rack rates, executing the camapign and collating the results.

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