E-Commerce Product Description Writing

Oct 26, 20206 min read

E-COMMERCE PRODUCT DESCRIPTION WRITING

E-commerce stands for electronic commerce or internet commerce. This modern day terminology is used to talk about the buying and selling of goods and services online. It also refers to exchange of money and data for transactions made on the internet. While popular e-commerce sites sell physical products online for purchase by internet users across the world, there are sites that can only indicate commercial transactions that take place online. E-commerce is a relatively new concept, meaning it is less than 30 years old and only started taking place with the boom of internet and technology. Sociall.in offers e-commerce product description writing in Chennai.

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SAMPLE PRODUCT DESCRIPTIONS

Product Title

Product Description

Kanjivaram Orange Silk Saree with Vijaya

This exquisite orange Kanjivaram saree has horizontal bale stripes and rek rudraksh complemented with gold zari navy blue korvai border. It has a rich pallu with intricate details. The blouse is plain with border on both the sides.

Kanjivaram Silver Grey Silk Saree with Tiratchai

This unique Muhurth silver grey saree is loaded with Paisley silver motif in the body. The endearing light kelly green border with gold zari has a very distinctive appeal. This distinctive pastel Kanjivaram saree is a definite standout.

Kanjivaram Vijaya Silk Saree with Orange Rose

Rich and magnificent violet-vijaya Kanjivaram saree is filled with 'podi rudraksham' throughout the length of the body. The classical long border is intricately filled with kattari,rukrasham,peacock and mango bugudi motif. The pink shot with orange gives a dual tone to the border,pallu and the blouse.

Kanjivaram Golden Rani Mustard Silk Saree with Ramar Green

Celebratory occasions call for bright and beautiful colors. Drape yourself in an exotic shade of golden mustard with rani pink. This saree only sparks more brightness with the ramar green border which is a running border, and the ramar green shade across the pallu and the blouse.

TYPES OF E-COMMERCE MODES

E-commerce has four main types of models that entail online transactions between customers from across the world and business establishments on the internet.

Business to Consumer (B2C) - This refers to a business that sells goods and services to customers individually. For example, purchase of a dress online by a customer from an online retail store.
Business to Business (B2B) - This refer4s to a business selling their products or services to another business establishment. For example, a business purchasing a billing software from a business that develops and sells it.
Consumer to Consumer (C2C) - This refers to a consumer or customer selling a product or service that they have to another consumer or customer. For example, you selling your appliances online to another customer as a 2nd hand product.
Consumer to Business (C2B) - This refers to a consumer selling products of their own or services that they generate themselves to a business. For example, a photographer licensing their photographs to be used by another business.

WHAT DOES WE OFFER FOR BUSINESS WITH E-COMMERCE WEBSITES

E-commerce is designed for customers. They are meant for people who visit the website with an intention to make a purchase. Customers should be able to easily find the products they are looking for, and most importantly find the right information they need about the products they are searching for or the products that they are about to purchase. A well informed consumer can make a good purchase decision only when your website can provide enough information about each of the products you offer. In this case, your products will require quality content to describe the product with as much detail as possible, in a language that is simple to read and understand by the customer. Sociall.in offers quality e-commerce product description writing in Chennai that will help boost the quality of content on your website.

E-COMMERCE SITE DESIGN

Your businesses e-commerce site must be designed with good quality content, and a great experience to offer each shopper that visits the site. This adds credibility to the site and builds trust between your site and the customer so the customer always chooses you first. The information on your site is very important this way.

As an e-commerce website, you will not be able to communicate with every customer that visits the site, like a store manager would interact with every visitor that steps into a physical retail store. But this can work to your advantage as you wouldn’t need to hire that store manager to take care of your walk-ins. Quality content and product descriptions will take care of that for you, by providing your customers with the product information they need and answering any queries they may have about the product.

SAMPLES OF PRODUCT DESCRIPTIONS

PRODUCT NAME

PRODUCT DESCRIPTION

CHILI CURRY POWDER

Made with our house-special drying and grinding techniques, our chili powder is a cut above the rest. Authentic and fiery, this spice powder will add a pinch of magic to your cooking, bringing out flavors that other commercial chili powders can never match up to. They are manufactured under the strict supervision of the family-owned unit, ensuring that only premium quality flakes are ground, without any addition of colors. Use our homemade chili powder in vegetarian and non-vegetarian dishes and kuzhambu varieties!

Usage: vatthakuzhambu, poondu kuzhambu, fish kuzhambu, chicken and mutton kuzhambu, north Indian gravies, curries, biryanis, khormas, and more, and notice the Premas difference!

AIRFRYER CHICKEN MASALA

With this magical masala powder, you will make tender and tasty chicken with 80-90% less oil! It makes perfectly moist, golden-colored chicken every time. Made with natural ingredients without any added preservatives, the taste and flavor are enhanced. Make healthy and tasty chicken, at affordable prices from the comfort of your home!

Instructions:

Marinate 1KG chicken with 4 tbsp of air fryer chicken masala, along with other condiments for 3-4 hours.
.Cook in an air fryer for 11-14 mins on each side
Optional – you can sprinkle corn flour halfway through cooking for a crunchy exterior.

COCONUT OIL

About this oil

Brand

QGREEN

Flavour

Coconut

Net Content Volume

1 litre, 1000 ml

Form

Liquid

Specialty

Preservative free, Chemical free

Recommended for

Hair, cooking, skin

Material Feature

Vegetarian

Package Weight

0.98 kg

Raw Materials

Pure coconut copras

Country of Origin

India

QGreen’s Cold Pressed Coconut Oil is natural and unrefined, made from 100% organic coconut copras. It is sourced without the application of heat to retain its natural goodness. Unlike refined oil which may lose a lot of its natural properties, the oil that is obtained by cold pressing has a rich aroma that is associated with the fruit. It is unfiltered and free of all preservatives and chemicals.

The oil is hygienically packaged in anti-spillage bottles to avoid leaks during transits. The bottle design allows for both ease of cooking and storage.

Please note that the oil will be cloudy, with a mild tinge of yellow. Floating white flecks may be visible when temperatures drop.

Savour the goodness of QGreen Coconut Oil that is 100% pure, unadulterated and full of flavour!

Important Information

Legal Disclaimer:

Actual product packaging and materials may contain more and/or different information than that shown on our website. We recommend that you do not solely rely on the information presented and that you always read labels, warnings, and directions before using or consuming a product.

PRODUCT DESCRIPTIONS BENEFITS

Benefits of having product descriptions - Product descriptions are more than just paragraphs of text on a website under each product. They carry vital information on the product for customers to refer to when they are shopping online. This is very essential to help the customer make a decision to purchase the product or not. User friendly product descriptions can work to a company’s advantage by convincing the customer to make the purchase, and thereby playing a very important role in the conversion rate.
Product descriptions can increase conversions - Customers may go through a plethora of products on your e-commerce website. They may have lots of options to choose from, they may be just browsing, or may shop with intent, looking for something specific to purchase. Your product description can help impact that purchase by a large percentage. A good quality and well written product description has the power to influence the customer’s decision to purchase the products, therefore resulting in more conversions for your site.