Digital Marketing - Proposal & Commercials
CUSTOMISED JEWELLERY
ABOUT US
100+ Clients
since 2013
Chennai HQ
Global Presence
Top 50 most talented social media professionals by
CMO Asia
OUR COMMITMENT
Quality Work
Varied Offerings and Services
Efficiency
Good Customer Relationship
Affordable
Rates
DECK
OUTLINE
SOCIAL MEDIA MARKETING
CLIENT
REQUISITES
INFLUENCER MARKETING
META ADVERTISING
PLAN
SOCIAL MEDIA
MARKETING
The strategy for the brand includes a blend of social media marketing, content development, advertising and photo & video marketing tailored to meet your objectives of online presence.
ADVERTISING
We will utilize a mix of paid ads across social media platforms such as Meta (including Instagram and Facebook), YouTube, LinkedIn and Google to effectively reach our target audience and drive conversions.
INFLUENCER MARKETING
Leverage the power of influential individuals to reach your target audience effectively. Through strategic partnerships with industry leaders, we will create authentic and engaging campaigns that resonate with your customers and drive brand awareness.
ADVERTISING FOR CUSTOMISED JEWELRY
META ADS
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Generate High-Quality Leads: Use Meta's lead generation ads to attract potential customers interested in customized diamond jewelry. Design lead forms to filter out low-quality leads and capture relevant information.
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Increase Brand Awareness: Enhance brand visibility and recognition through strategic advertising campaigns on Meta's platforms. Position the brand as a symbol of luxury and exclusivity, appealing to high-net-worth individuals and discerning customers.
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Expand Reach: Connect with a wider audience of influential people by leveraging Meta's premium advertising options and exclusive partnerships.
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Grow Follower Base: Increase the number of followers on social media platforms to build a loyal community and foster brand engagement. Build a dedicated following of affluent customers who appreciate fine craftsmanship and personalized experiences.
SOCIAL MEDIA MARKETING - CONTENT
1. Emotions - This content bucket delves into the emotional impact of customized diamond jewelry. It explores the feelings and sentiments associated with gifting or receiving such a personalized piece. By focusing on emotions, you can create a stronger connection with your audience and evoke a desire to own or gift customized jewelry.
Key themes:
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Love and affection
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Appreciation and gratitude
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Celebration and joy
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Luxury and indulgence
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Personal expression and individuality
2. Occasions
This content bucket highlights the various occasions that are perfect for gifting or purchasing customized diamond jewelry. By associating your brand with special moments, you can position it as a go-to choice for celebrations and milestones.
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Key occasions:
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Anniversaries
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Birthdays
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Engagements
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Weddings
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Valentine's Day
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Mother's Day
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Other special milestones
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3. Representativeness
This content bucket emphasizes the idea of personal expression and individuality through customized jewelry. It explains how customers can choose designs, gemstones, and metals to create a piece that reflects their unique style and personality.
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Key themes:
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Personalization and customization
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Unique designs and styles
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High-quality materials and craftsmanship
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Expert guidance and consultation
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INFLUENCER MARKETING
To elevate our brand's prestige and attract discerning clients, we propose strategic partnerships with influential figures in the luxury and lifestyle industry. This includes collaborating with renowned fashion bloggers, jewelry influencers, and high-end lifestyle publications. By leveraging their reach and expertise, we aim to increase brand awareness, generate high-quality leads, and establish our brand as a symbol of luxury and exclusivity.
Influencer Partnerships:
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Fashion and Lifestyle Influencers: Partnering with influential figures in the fashion and lifestyle industry can significantly enhance brand visibility and credibility. Select influencers whose aesthetic aligns with our brand's image and values.
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Jewelry Influencers: Collaborating with jewelry influencers can help us reach a targeted audience of luxury consumers. Choose influencers who have a strong following and a reputation for promoting high-end brands.
BUDGET
Two Influencer Collaborations per month: We will be charging a sum of Rs. 5000 per influencer which includes covering selection, concept development, execution monitoring, and reporting.
SAMPLE VIDEOS
COMMERCIALS